Can RadioLinx secure new station affiliates for my syndicated radio show? With over 25 years of industry experience, RadioLinx is uniquely qualified to represent your syndicated program to prospective new radio stations. We have held positions on both the station level and affiliate representation sides of our industry. Because of this experience, we are able to effectively connect the dots between your show and potential radio affiliates.
How long will it take before we sign our first radio station? Timelines vary. Ultimately, our success will be contingent upon the quality of your show, market competition and overall industry acceptance. RadioLinx's strategic selling approach ensures on-going professional management of the selling cycle and proven closing techniques utilizing a "consultant" sales approach. After an initial launch and general awareness campaign, successful shows generally realize their first affiliate after 90 days and continue to attract additional new affiliates thereafter. RadioLinx can provide more specific projections upon a full review of your program.
What are the costs involved? Many radio syndication companies do not like to talk about price. We do and recognize there are two critical factors that can directly affect the success of any syndication effort-- time and money. While we may not be able to control the time frame in which a station decides to accept a client of ours, we can help to control the cost of your efforts. We have structured our rates to accommodate the longer industry selling cycle and the budget restrictions of our entrepreneurial clients. We ask for a $985 monthly retainer. There are no long term contracts to sign, RadioLinx expects to earn your continued business and you may cancel at any time.
How will I profit from syndication of my radio show? Typical radio syndication is structured within a bartered model. In this model, you will retain a specific number of commercial minutes within your program that can be sold to sponsor advertisers. The monies generated from these commercials becomes the source of revenue derived from your program. Naturally, the more affiliates in your syndicated radio network, and the bigger the stations, the more you will be able to charge potential advertisers. There are a number of advertising strategies that can be used to monetize your new found inventory and RadioLinx can recommend an appropriate approach when your program has reached a saleable level. Prospective advertisers will be keenly interest in the quality of your station affiliate list and securing this roster with RadioLinx is a good place to begin your endeavor.
Who are some of the people RadioLinx has worked with? Our clients include a mix of show producers working in a variety of radio formats. The list includes M.G. Kelly, BizTalk Radio, Thom Hartmann, JamTraxx, The Pet Buzz, TV Confidential, The Kindness Revolution and others. RadioLinx has placed programs on stations in all market sizes including KNWN Seattle, WBLS New York, KDOW San Francisco, KWJJ Portland, WSNY Columbus, KOGO San Diego, WUBE Cincinnati, KPRS Kansas City, KQLL Las Vegas and hundreds more.
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Radio syndication and affiliate marketing.
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